A new DAWN television ad is hitting the airwaves this month. The commercial was filmed in May 2009 at the Los Angeles Oiled Bird Care and Education Center using IBRRC staff from San Pedro. (See it above via YouTube)
The ad touts the use of the popular dishing washing liquid in helping clean oil off birds and other wildlife. It's beautifully done piece and hopefully the ad will stir folks help us with a purchase of DAWN.
The specially marked bottles of DAWN are on store shelves now and for every bottle purchased, DAWN will donate 50 cents to IBRRC and 50 cents to the Marine Mammal Center. You'll need to "register" your bottle on DAWN's website. They just want your bottle ID, your zip code and the store where you purchased the DAWN.Ready to activate your donation? Go to Dawn Saves Wildlife
This campaign helps both wildlife groups with much needed funds. Its main focus, however, is to raise awareness of the problems marine wildlife face.Here at IBRRC we've been using DAWN for three decades to safely clean birds and other wildlife of oil.
See ad also on the DAWN site: http://www.dawn-dish.com/en_US/savingwildlife/video.do
